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Nowruz!
In Iran, Nowruz (or Norouz) is a jubilant and deeply rooted celebration marking the Persian New Year. Nowruz, meaning “new day” in Farsi, heralds the arrival of spring and is observed on the vernal equinox, typically around March 20th.
This ancient festival has ties to Zoroastrianism, dating back thousands of years, and holds immense cultural significance for Iranians and many other communities across the globe. Nowruz represents a time of renewal, rebirth, and the triumph of light over darkness.
Preparations for Nowruz begin weeks in advance, involving a thorough spring-cleaning of homes, symbolizing a fresh start and the removal of negativity from the past year. Families come together to set up the “Haft-Seen” table, an elaborate arrangement of seven symbolic items, each starting with the Persian letter “seen” (س), representing various aspects of life, such as rebirth, health, prosperity, and wisdom.
The Haft-Seen table typically includes items like:
- Sabzeh (wheat, barley, or lentil sprouts) symbolizes rebirth and growth.
- Samanu (a sweet pudding) represents affluence and fertility.
- Senjed (dried fruit from the oleaster tree) symbolizes love and compassion.
- Sir (garlic) represents medicine and good health.
- Sib (apples) symbolizes beauty and health.
- Serkeh (vinegar) represents aging and patience.
- Sumac (dried red berries) symbolizes the sunrise and the triumph of good over evil.
Join Us for 18th Persian New Year, Nowruz Festival at Central Market on Sunday March 23rd!
Celebrate the Persian New Year with a vibrant festival featuring live music, dance, and cultural traditions!
Event Time: 3:00 PM- 8:00 PM
Live Performances by:
Bereket – UT Austin Middle Eastern Ensemble
Goosheh
AustinIPA Dance Group
Romesh
World Music Band Atash
Special Attractions:
Henna Art by Om Henna Body Design
Haft Seen Table by Pearls and Sapphire Florals
AustinIPA Dance Group led by Mahboubeh
Kids’ Table for Egg Decorating
Free entry and parking
4001 N Lamar Blvd, Austin, TX 78756
Seating is on a first-come, first-served basis.
Don’t miss this exciting celebration of culture, music, and community!
We extend our sincere thanks to Central Market for their generous sponsorship.
This project is supported in part by the City of Austin Economic Development Department.